Like many websites, we gather information about how visitors use our website. In general, you can visit many of our web pages without telling us who you are or revealing any personal information about yourself. We may track your Internet domain address for trends and statistics, but you will remain anonymous unless you tell us who you are. For more information, see "Cookies and Pixel Tags" section below.
We request information from you (which may include name, address, telephone number, email address, gender and when necessary, credit card information) when you:
Request to receive communications
We may use the information we collect to:
Customize and/or personalize your communications and shopping experience
Better respond to your customer service inquiries
Communicate with you about your purchase, account information, or customer service needs
Communicate with you about our products and events, and for other promotional purposes
Improve our business
Administer contests, promotions, surveys or other website features.
We do not sell or rent your information to any outside parties. For the purpose of operating our business, we may transfer information between The Bridal World and our preferred service providers who use that information only to conduct The Bridal World business. For example, they may handle The Bridal World's credit card processing, shipping, data management, email distribution, market research, information analysis, and promotions management. We may also share your information to administer a website feature (e.g., an event registration, webinar registration) and in that case will notify you before you give us your information. We provide our preferred service providers with the information they need to perform their services and work with them to respect and protect your information.
On rare occasions, we may be compelled to disclose specific information upon governmental request, in response to a court order, when required by law, to enforce our website policies, or to protect our or others' rights, property, or safety. We may also share information with companies assisting in fraud protection or investigation. We do not provide information to these agencies or companies for marketing or commercial purposes.
PROTECTING YOUR INFORMATION
We use a variety of security measures, including sophisticated encryption and authentication tools to maintain the safety of your personal information. Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. When you place orders or access your personal information, we offer the use of a secure server. All credit card information you supply is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our databases to be only accessed as stated above. Regardless of these efforts, no data transmission over the Internet can be guaranteed to be 100% secure.
COOKIES AND PIXEL TAGS
A cookie is a small removable data file that is stored by your web browser on your computer. Cookies allow you to place an order on our website and allow us to enhance and personalize your online surfing and shopping experience.
Remember the items in your Shopping Basket
Recognize you when you return to our website
Enable you to use Express Checkout
Analyze visitor behavior
You can choose to have your computer warn you each time a cookie is being sent or you can choose to turn off all cookies. You do this through your browser (like FireFox or Internet Explorer) settings. Each browser is a little different, so look at your browser Help menu to learn the correct way to modify your cookie settings. If you turn cookies off, you won't have access to many features that make your site experience more efficient and some of our services will not function properly. However, you can still place orders over the telephone by contacting our customer service number at 1.866.594.9010
We also use pixel tags - tiny graphic images - to help us analyze your online behavior. Pixel tags also allow us to send you email in a format you can read and let us know when you have opened an email message from us. We also work with other companies who use tracking technologies to serve ads on our behalf across the Internet. These companies may collect non-personally identifiable information about your visits to our website and your interaction with our communications, including advertising.
UNSUBSCRIBING, REMOVING OR MODIFYING YOUR INFORMATION
We want to communicate with you only if you want to hear from us. If you prefer not to receive information from The Bridal World or would like to update or change your personal information or preferences, follow the instructions below.
REGISTRATION INFORMATION, EMAIL AND OTHER SUBSCRIPTIONS
To modify or delete entirely the information you have provided during registration, please login and update your profile.
To unsubscribe from an email, please follow the instructions in any email you receive. You can also send a request by emailing us at firstname.lastname@example.org . Be sure to include your first and last name and account email address.
COMMUNICATIONS IN PROGRESS/SALES AND SERVICE INFORMATION
Please note, if you have unsubscribed from any The Bridal World communications, due to production schedules, you may receive communications already in production. Also, if you request your registration information be deleted or if you unsubscribe from communications, we may maintain information about sales transactions or service inquiries for future service and record keeping purposes.